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Tuesday 13 May 2014

Beauty Is a State of Mind

Hello again Guys & Gals,

So exam season is upon us – ick, luckily I dodged all modules that had any when it came to choosing, but for those that do I wish you lots and lots of luck- I’ve been there! But you will do fine; just remember that exams indicate that summer is in sight – yaaaaay. For those that missed the last blog – you are still able to apply to work this summer if you want to earn some extra money this summer, the closing date for applications is May 23rd so make sure you get them in quick J. Remember you have to apply via Moodle now (see previous blog for exact details).

My problem at the moment is that I’m getting bored way too easily; I can’t sit still for more than an hour. Some of that boredom was lifted this week when I went to see The Amazing Spiderman 2 with George- whilst I thought the film was good (I have to say I do prefer Andrew Garfield to Toby McGuire- sorry) it wasn’t the film which I found memorable…


As we arrived early we caught the adverts beforehand which usually I find really boring as they’re selling cars, holidays and stuff I can never ever afford lol. But then this advert came on in which an American Psychologist was giving women who really struggled with self-confidence a beauty patch which would hopefully make them feel more beautiful as time went on, to capture this they had to keep a video diary. The women slowly began to feel more beautiful as time progressed and with that their confidence grew. After the trial period of this ‘beauty patch’ the woman come back and explain to the psychologist about how wearing this patch has made them feel more confident in their skin and had completely changed the way they view themselves. The psychologist then asks them if they want to see what’s in the patch- they turn over the packet to find the answer was NOTHING- it was all in their minds.


Check out the link below to watch the advert, which was done as a campaign for Dove:


Now as I said I was in the cinema and I literally burst into tears, and I don’t even mean a few sneaky ones I was literally crying for ages through the trailers as the advert was really powerful and struck home with me. My boyfriend was traumatised when he saw me hahaha, I have no idea why but the advert really made me emotional and still does when I watch it because of how powerful this simple message is, which is that: Beauty Is a State of Mind.


I really do encourage you watch it, you probably won’t get over-emotional like me (so embarrassing haha)  but still it is really worth watching.

That’s all from me today guys,

Take Care,

Xoxo


Laura

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